Shape Up

1 min read

Read online at basecamp.com

Intense focus on “hammering” the scope to fit within a given time budget 

Instead of asking how much time it will take to do some work, we ask:

How much time do we want to spend? How much is this idea worth?

We give full responsibility to a small integrated team of designers and programmers.

Get end to end first

Fixed time, variable scope

We flip from asking “What could we build?” to “What’s really going wrong?”

a raw idea, an appetite, and a narrow problem definition

Breadboarding

A -> B -> C

Fat marker sketches

No conveyor belt

June 21, 2020